While in the case if the cell phone the Apple has the resources for its workforce; workforce sis trained and able to the good idea or concept so the company can increase its market opportunities and the strengths (Jeynes, 2013). decorate. At the outset, Apple had many competitive advantages that allowed it to become a profitable business. This means that Apple has good capabilities and resources. Besides, the design of pod was very stylish. APPLE CASE STUDY: Executive Summary: The report depicts globally recognized multinational technology company Apple. Apple Case Study 1340 Words | 6 Pages. Note that these indicative answers really only make sense in the context of Chapter 1 of Strategic Management, sixth edition. Apple Inc. has created a sustained competitive advantage owing to its capability to create highly differentiated products. Indicative answer only: there will be other answers to this case. Such aggressiveness, observable in rapid innov… In Apple’s case, this influence is based on the following external factors: 1. Apple has emphasized on product diversification from its iPod classic to iPod Touch which relatively stands within its market share for the time being. Other products called such as the iPod classic music player can be positioned as a ‘cash cow’ under the BCG matrix as they are known as ‘mature’ in the market, the iPods series have been released in 2005 and has now a slow growth in the market due to competition from other companies such as Sony producing Mp3 players and Microsoft with its Zune Mp3 Players (Apple.com/hotnews, 2007). 3136 words (13 pages) Essay. Marriage and family status essay study case advantage apple Competitive. Moreover, most of the people use phone which is a real substitute for pod and decreases the sale of ‘Pods. . For decades, Apple consistently focused on empathizing with—and taking advantage of—the consumer’s frustration with technology. The problems coming down the road for Apple will stem from Cook’s lack of charisma and the company will fall from being a “great” firm to one that will be Just “good,” with a cline in product innovation and revenue. If you need assistance with writing your essay, our professional essay writing service is here to help! Com offered individual songs at a discounted and competitive price compared to that of tunes, and they became biggest competitors for Apples tunes music store. Apple (in 2013): How to Sustain a Competitive Advantage? Apple Case Study What were Apple’s Competitive Advantages? The buyer power is in a strong position. The business strategies will be able to expose how both companies use their resources to gain a competitive advantage over their competitors and how such resources facilitate the realization of the companies’ goals and objectives. Conclusion and Summary Although Apple is a relative newcomer in the consumer electronics market through Relevant concepts in the chapter are mainly from … Is the company sustainable? Strategic Analysis of Apple inc_ 2015 1. Chris (2008) explains that the utilization of a company’s resources is important in the fulfillment of a company’s stakeholder expectations and market needs. When Apple developed the Macintosh, it was very easy to use, had an industrial design, and technical elegance. It’s almost two years that Steve Jobs has passed away, but we still can notice his influence on the products of Apple. Apple Case Study One historical Apple’s competitive advantage would be using their brand, the symbolic embodiment of all the information connected with a product or service. Javalgi and Moberg (1997) hypothesized that loyalty can be discussed either as a behavior or an attitude. Business strategies require assurance that the organization can anticipate business conditions for the future that will improve performance and profitability. The company is known … High brand recognition In Apple case study that to review the market broadly, Apple has invested $4.5 billion in 2013 for Research and Development as compared to $2.4 billion in 2011. High aggressiveness of firms (strong force) 2. Apple Inc. is an American consumer electronic company which designs, develops manufactures and supports the well-known hardware products such as Macintosh computers, the iPod, the iPhone and the iPad. In addition, phones are very stylish and the youth are very attracted towards these devices, which again increases the usage of phones. To compensate its customers, Steve Jobs the CEO has proclaimed that he will be giving free cases to all Iphone4 owners (FT.com, 2010). It is present on hardware and software markets, as well as in the on-line services market. Loyal customers are important strategic assets which gives the firm a sustainable competitive advantage over competitors. Competitive Advantage R&D SuperiorComplete Rapid Quality Solution Innovation LargeAppealing Brand Customer Design Reputation Base 21 22. Tunes music store and other online music stores make the downloading easier. One of the main changes was the porting of the Mac SO to the Intel architecture and the switch from IBM Power PC to Intel processors. Apple’s PCs relied on proprietary designs that only Apple could produce. Today, my mom told me it would be a good idea if I brushed up on my physics skills to prepare for my next school year. The paper "Apple Inc Supply Chain and Competitive Advantages" is a good example of a business case study. Did you find this article interesting? Despite of its high sales, the iPhone4 could be positioned as being a ‘question mark product’ in the BCG matrix because after the launch of the product in June 2010, some complaints were perceived from customers and professional technicians stating that the product is built as ‘faulty’; that is a lack of reception for incoming and outgoing calls which could result a decline in sales worldwide in which buyers will have the tendency to look for other alternative Smartphones such as Google Android or Palm Pre. Best essay on citizenship friends betrayal essay. This SWOT report is ideal for case studies. Two of those key parameters are customer satisfaction … The company is a good example of how to wins customers by differentiating products (Nielson, 2014). We Will Write a Custom Case Study SpecificallyFor You For Only $13.90/page! Steve Jobs and Steve Wozniak created the company in 1976. October 2015 2. In my opinion, we all have a lot to learn from Apple and specially the “magic man” Steve Jobs. By continuing we’ll assume you board with our, Competitive Advantages of Best Buy case study, Competitors & Competitive Advantages Haier Survival Strategies, Current Market Conditions Competitive Analysis. Competition by Music Streams: Internet radio sites offered free music streaming and gave the possibility of creating playbills. Are the dynamics favorable or problematic for Apple? Global Competitive Advantage – Apple Case Study. Smartness? Strategic Analysis of AppleInc. The author of this theory suggests that firm must be valuable, rare, imperfectly imitable and perfectly non sustainable. . Am going to analyze PC industry by help of Porter’s 5 forces: -Rivalry: The current rivalry is very high and Apple faces competition from MM, HP, Dell and etc. This paper … By recruiting Steve Jobs Apple did its first steps. Apple Case Study What were Apples Competitive Advantages? Analyze the structure of the PC industry. That's all. Apple's financial success in this market, as well as in the other markets that it participates in, has been significantly influenced by the company's competitive advantages. This minimizes the risk, timescale and costs of product development, enabling the company to introduce a stream of new products and stay ahead of competitors. Aggressive competitions from Microsoft with windows 7 multi-media may have lead Apple to reduce their prices to gain market-share. They also tried hard on the memory of their phones with different capacity B) of storage. Apple is poised to decline in the post-Steve Jobs era. Telling someone you own an Android doesn’t have the same effect as telling someone you own an iPhone. The purpose of this essay is to discuss theoretical ideas behind creating and sustaining global competitive advantage; then applying these in an analysis of Apple Inc. October 27, 2018 October 24, 2018 admin Business Essays … The pod is not Just an AMP player, it encompasses many good ideas as it got benefited of its Mac computers. The iPad progressed slowly onto the market with more people buying Machinstosh than ever before, and amazing new products still to come this year” (Apple.com/investor, 2010). is a Harvard Business (HBR) Case Study on Leadership & Managing People , Fern Fort University provides HBR case study assignment help for just $11. International Business. However, within these similarities, both companies have different corporate cultures, which differentiate the companies’ ideals. Second, in order to be competitive, the company should collaborate with other companies also. When Apple developed the Macintosh, it was very easy to use, had an industrial design, and technical elegance. The company is a good example of how to wins customers by differentiating products (Nielson, 2014). Apple products are significantly costly, they targeted a certain segment of the market by producing high quality products which are potentially durable and unique for example the iPhone range and newly launched iPad in 2010. One of the other threats is the possibility of downloading free songs from different websites. What are the key take-sways from this case? ِApple Inc. Case Study Page 1 Strategic Management Team Project Case Analysis Apple Inc. *You can also browse our support articles here >. The problems had occurred because first of all Apple’s SO was not at all compatible with most of the available software which was designed for Winter machines. Apple Case Study : Apple 's Competitive Advantage 1258 Words | 6 Pages. Apple (in 2013): How to Sustain a Competitive Advantage – Case Study by Shoaib Abdul ([email protected]) #1) The key marketing challenge Apple is facing today is to successfully keep competition at bay and to ensure stable growth of their market share. Power of Suppliers: In this industry there are two kinds of suppliers’ memory chips, keyboards, disk drivers which have lots of suppliers and microprocessors and SO suppliers which are a few. Apples PCs relied on proprietary designs that only Apple could produce. Low switching cost (strong force) Companies like Samsung and LG aggressively compete with Apple. This case study was compiled from published sources, and is intended to be used as a basis for class discussion. Apple Sources of Competitive Advantage Apple, the leading technology brand and the maker of iPhone and Mac was founded in1976 by Steve Jobs and Steve Wozniak. In fact, Apple ambition is to be unique on computer and new technologies market. 300; Courier (within India):Rs. This switch helped Mac to run Windows and most Windows programs. By Steve Job’s return to the company, many changes Nerve made to Macintosh to get rid of the disadvantages and be more competitive in the market. But the loyal customers of Apple continued using Apple’s products. Analyzes of Smartness by Porter’s 5 forces: -Rivalry-High: There are large numbers of competitors in the market for phone, such as Samsung, LEG, Monika, etc. The rivalry is very strong and aggressive and the PC industry also has very low switching costs. Apple (in 2013): How to Sustain a Competitive Advantage – Case Study by Shoaib Abdul ([email protected]) #1) The key marketing challenge Apple is facing today is to successfully keep competition at bay and to ensure stable growth of their market share. Apple is an American company based Apple Inc. – Form 10-K. Apple Inc.’s E-commerce Website. Amazon business model case study. VAT Registration No: 842417633. Apples PCs relied on proprietary designs that only Apple could produce. Using the star analysis, I will examine how the company achieves global competitive … SOUTHERN CROSS UNIVERSITY ASSIGNMENT COVER SHEET For use with online submission of assignments Please complete all of the following details and then make this sheet the first page of each file of your assignment – do not send it as a separate document. Second, Apple didn’t actively encourage development by third party programmers and preferred to develop its own software in house. With Steve Jobs having passed away, does apple require a charismatic leader to continue their long-term growth? In our case the competitive advantages of Apple is differentiation and innovation, high quality, great customer responsiveness, high level of marketing and having strong sales department. For producing its smartness, Apple spent around $150 million to develop its phones in 1. Our case solution is based on Case Study Method expertise & our global insights. Competition by Mobile segment: The mobile phones can be real competitors for pods, as they offer the same capacity of number of songs. Welcome to the world of case studies that can bring you high grades! ensure the competitive advantage of Apple products even when competitors try to catch up. shop. It is obvious that Jobs was irreplaceable, but having Cook as the new CEO has not influenced Apple in a bad way; however the expectations are all different now. You can view samples of our professional work here. 6 Effective Content Marketing Strategies You May Have Overlooked, Market Analysis Definition (With Explanation and Examples). Share your thoughts and experiences in the comments section below. Strategic Analysis of Apple inc_ 2015 1. APPLE CASE STUDY: Executive Summary: The report depicts globally recognized multinational technology company Apple. According to Datamonitor (2010) the company believed an investment in R&D (Research and Development) should keep them at competitive advantage within the industry (Datamonitor, 2010). Therefore there must be some resources and capabilities in an organization that can facilitate the competitive … It was reported that these high tech devices were faster than any others products in the market. 2. Competitive Advantage Case Study Analysis. Using the concepts in this chapter, undertake a competitive analysis of both Apple and Nokia – who is stronger? Global Competitive Advantage - Apple Case Study. We use cookies to give you the best experience possible. Presented by: Esraa Elseidy & Mariham Helal ... in 1977 but through changes in management and differences of opinion together with missed opportunities it lost its competitive advantage to companies like Microsoft, Dell, and Gateway. Competitive Advantage MGT/498 September 13, 2012 Competitive Advantage Riordan Manufacturing is a leader in the industry of plastic injection molding. In this case, Apple Inc has a net advantage over its competitors such as Blackberry, Google Android, Palm pre and HTC. Their success lies in its competitive advantages including the firm’s cost structure, product offerings and customer service. To have a competitive advantage a company should have a right strategy, consequently to have distinctive competences and as a result to have good resources and capabilities, Inch bring high profitability to the company. For example, Samsung’s employees embody values, beliefs, and a philosophy that change is necessary to improve the company’s consumer electronics and related products and ensure long-term competitive advantage against other firms, such as Apple, which also embrace the need for change in goals for innovation. Apple Corp. manufactures and markets a variety of computers and consumer electronics products, including smartphones, tablets and music players. Len this manner, Apple will be sustainable and can keep up by growing in legitimacy, transparency and responsiveness. This component of Porter’s Five Forces analysis model determines the intensity of the influence that competitors have on each other. (Datamonitor, 2010). It is not intended to illustrate either effective or ineffective handling of a management situation. 26th Sep 2017 Business Reference this Share this: Facebook Twitter Reddit LinkedIn WhatsApp International Business Global competitive advantage – creating and sustaining: the case of Apple Inc. On the other hand, Apple`s activity and main core competencies comes with its R&D. Apple’s competitive advantages are its innovation, strong brand and rapid growth. Its worldwide market share which was fluctuating between 7-9% in 1984 had decreased to 4% and sales were falling. According to the researches, the applications of phones are much more than those of the Android’s. This part of the Five Forces analysis shows that Apple must maintain its competitive advantage through innovation and marketing to remain strong against new entrants’ moderate competitive force. Apple value chain has also been analyzed as effective, Crompton (2010) retrieved that Apple has reworked their value chain to create manufacturing, which improved the quality of its product in the end of the 1990`s. The Company & What Key Happenings Company Happened Offerings & Target Market StrategyRecommendation Marketing & Q&A Business Apple, Inc. Critical Issue In 2010 Industry & & … -Power of Suppliers-High: The main suppliers in this Industry are the song writers, singers and players who are the threat. Chen, C. … Apple is headquartered in Cupertino, California and was founded by Steve Jobs. In July 1997, the expounder of Apple, Steve Jobs, who had been fired from Apple in 1985, returned to the company as the CEO. That's all. This report closely examines Apple’s strengths, weaknesses, opportunities, and threats. Apple also has very strong brand loyalty, being another competitive advantage. Harvard Business Review, 88(5), 28-29. Apple’s major competitive advantage is its technological advancement & visionary thinking which made it most desirable brand in the world. Frito lay case study pdf, need based scholarships essay examples counterclaim of essay. -Power f Buyers-Low: The number of buyers is increasing, however, they look for innovative and updated products, their needs have changed, as they are more knowledgeable to use different software. •Introduction to Apple Inc •Industry Definition •SWOT Analysis •Key resources •Products and Services •Main competitors of Apple •Competitive Advantage •Generic Strategy Followed by Apple •Financial Situation •Conclusion Content However, within two years, the market cap of Apple has continued to surge upwards faster. Our academic experts are ready and waiting to assist with any writing project you may have. June 14, 2019 October 24, 2018 admin College Essays Apple. In 1997 Apple Computer was in deep trouble. This paper compares the business strategies of both companies and reveals that their production, human resource and marketing strategies are inherently similar. Free Case Study on Apple: Students studying business and management are interested in the success of the international corporation Apple and prepared a lot of papers on this topic. Using the star analysis, I will examine how the company achieves global … Apple Inc. has created a sustained competitive advantage owing to its capability to create highly differentiated products. Historically, Apple’s competitive advantage has been product differentiation and premium pricing strategy. Download. 5 times after the launch of tunes. style. •Introduction to Apple Inc •Industry Definition •SWOT Analysis •Key resources •Products and Services •Main competitors of Apple •Competitive Advantage •Generic Strategy Followed by Apple •Financial Situation •Conclusion Content As the smartness do Just more than calling and receiving calls, here are lots of applications connected with music playing, cameras, etc. Nokia is a case study in modern disruption. The competitive advantage gained and sustained ever since by HP can be also attributed to her leadership position in the world technology with groups strategically assigned to drive industry leadership in main technology areas. Com, Anapest, and Walter. Registered Data Controller No: Z1821391. Following this trend, Apple company structure has always been an example. The company’s worldwide market share, which was between 7% and 9% had now dropped to 4% and sales were decreasing. Writing a case study on Apple one has to devote much time to the paper, because the corporation has quite an interesting history and really has […] Apple's New Ideas. Our other work on the SWOT Analysis of Apple has studied the strengths this company acquired. That is the reason why Apple differentiates its products but also its stores and its services. Marketing Based on Your Analysis, How Sustainable Is Apple’s Competitive Position in Pcs? Copyright © 2003 - 2020 - UKEssays is a trading name of All Answers Ltd, a company registered in England and Wales. Strategic Analysis of AppleInc. This differentiated them from other personal computers, which looked like they had been assembled by hobbyists at home. The Apple II had an attractive case and had no visible screws or bolts. Examples from different industries help show how the CEO’s perspective drives company perspective and brand, and how this is critical for competitive advantage and sustainable growth. In 2005, they used “I’m a Mac, and I’m a PC” advertising to attack Microsoft. One of apple’s main competitive advantages is the fact that they own and manufacture all parts of their computers including hardware, software, and peripherals. This was the reason that most of the developers were now willing to write programs for Mac. From simple essay plans, through to full dissertations, you can guarantee we have a service perfectly matched to your needs. CASE STUDY: APPLE’S PROFITABLE BUT RISKY STRATEGY. It soon contained movies that could be rented or downloaded. Competitive Strategy: Techniques for Analyzing Industries and Competitors. Furthermore, Apple are able to differentiate themselves from its competitors and have been able to gain successful customer satisfaction, in the same way they can charged a premium price. -Substitute products-Not so high: The substitutes for pods are the mobile phones, CD players, radio, etc.